24th Sept 2012
we have our own tutorial and a lecture today.
basically we have a lecture about recap like utilizing visual elements and all the principles of design we learnt to create a successful composition.
Me and Lee chia work in a group to create a brochure layout using any newspaper and magazine cuttings together with hand drawn elements. we given one hour to finish this challenge, and we both kind rush our brochure because our brochure is a lot of hard work because we doing paper cut out on the first page of the brochure.
(the front page : peacock image) ( the last page : the contact of our LUSH JEWELRY)
( the second and third page of the LUSH JEWELRY brochure)
our brochure topic is about a jewelry shop called LUSH JEWELRY having a 60th anniversary celebration and the LUSH JEWELRY have a promotion and the history of the jewelry shop. our main color palette of this brochure is black and white. we keep it as black and white simple and classy like diamonds' characteristics.
the first page of the brochure is the peacock image and the LUSH JEWELRY.
basically we used peacock as the main brochure theme because peacock symbolism of nobility and holiness like jewelry. we think out an idea to cut the peacock image in paper cut out form that we recently have an assignments about the paper cut out. The LUSH JEWELRY word we used liquid paper write out in italic bold word font
the second page and the third page is about the promotion and the history about the jewelry shop. the article of the second page me and lee chia think if like just black background stick together might be not interesting or attractive, so we cut out the same size of the article in white A4 paper and paste it.
the third page of the article is same like page 2 but we deicided to make some design or pattern on the background. i cut off some tiny rectangle shape at the upper article just for avoid the similarity with the second page. plus more, i add some wavyyy pattern on the bottom of the white background. Chia cut out the flowers ! its amazing right?! hahah we mentioned the 60th anniversary and there a cute cartoon peacock behind the 60th anniversary word. basically the girds we used is baseline grids.
the last page is all about THE LUSH JEWELRY . some how we do some pattern like the third page one. some flower and leaves pattern to make the brochure more attractive. we do make a small white square to let the customer contact us.
we dont have any cut out images but we did cut out the article from the taylor university brochure hahaa no choice, we dont have any article about jewelry in newspaper and magazine.
FEEL
what i have learnt through this activity is the cooperation of team mate, the understanding of all the elements that Ms Lisa had taught us. The grids, the composition, the margin and others are so important to design a brochure. Is quite challenging because of the time. we just given one hour to think what need to plan to do a brochure, what article can we find around the campus and we still need to think a lot in howw to present later if we did this ? why ? why we did this?
After we presented the brochure we did, LEE CHIA and me was like '' PHEW''!! finally is over haha
i like this activity a lot ! ;D
the work process and the presentation moment. :)
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